Informed Principal

Washington Principal Magazine

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Washington Principal is the official print publication of AWSP. This award-winning, quarterly magazine features articles written by practicing principals, district communicators and other school administrators.

Articles focus on what’s happening now in K-12 education in Washington state, giving you access to resources you can’t find anywhere else.

Volume 2: 2019-20 | Tell Your Story

As educational leaders, one of our important roles is telling the story of our schools and districts. In the Winter 2020 issue of Washington Principal, we share how Pleasant Valley Primary raised the storytelling bar by donning elf costumes and engaging the community on social media this winter.

You'll find an article from Dr. Joe Sanfelippo, co-author of the Successful Schools podcast and The Power of Branding: Telling Your School's Story, among other publications. Dr. Sanfelippo will be one of our keynoters at the  upcoming AWSP/WASA Summer Conference in Spokane.

You'll also find articles around the themes of Social Emotional Learning, Future School Leaders, and Inclusive Classrooms.

The Full Issue

Download the entire Volume 2: Winter 2020 issue.

On the Cover


Featured Content

In Every Issue


From the Editor's Desk

David Morrill, Communications Director
We’ve all seen it in multiple places – the little star that signifies a condition to the claim being made: "*Some assembly required. *Batteries not included. *May cause drowsiness." This month, we challenge you to ask yourself and your staff, “What is my ‘asterisk’?” What is keeping you from moving forward, from investing in yourself, or from taking on the next big project? This issue is full of examples of leaders who are letting go of the asterisk. They jumped head-first into leadership in spite of the “what-ifs” and “buts.”

From the AWSP President

As we move into the second half of the school year, this is the time when we reach out to collaborative partners to solve challenges happening within the building. During my time with AWSP, my collaborative team became much larger than I ever could have imagined. We have many principals in the state who may not have a large collaborative team for a variety ofreasons, ranging from district size to time constraints. Being a part of the structure at AWSP has allowed me to expand my team.

From the Exec Director

It’s a question I get asked all the time: “As you look back on your career, what was your favorite role in education?” The answer? My time as an assistant principal. If I have any professional regrets, it would be that I ascended into the principal role way too fast, and should have enjoyed more time as an assistant principal. Why? Because it is the best job in the K-12 system. Many of you are reading this right now and nodding in agreement. It’s the best position because you have a leadership role, but are not in charge of the entire kitchen.

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For More Information 

David Morrill | Communications & Technology Director | (800) 562-6100

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